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Rock Solid SEO - The Necessity of Title Tags

By Ralph Burns


To acquire more visitors for your primary keyword terms, the title or "title tag" of a web page is just about the most essential elements of good SEO.

The title of your webpage is supposed to be a precise and brief description of the page's content. This one tag is considered one of the most essential elements in terms of both user experience and seo.

More importantly, the title (or title tag) must be strongly related to the content that's with the page itself.

When SEOMoz interviewed 37 important thoughts leaders in the Search Engine Optimization industry on the most critical elements for good SEO, 35 of the 37 participants said that targeted keyword usage in the title tag was THE most important place to use key terms in order to get high rankings for that particular keyword.

Set Primary Keywords First For Good Search Engine Optimization

Furthermore, they mentioned the importance of putting your most significant keywords first.

If you're aiming to get ranking for "attorney boston", then be sure you've got that keyword at the front of the title tag, if possible. Don't just write in your company name.

If anything do the primary keyword FIRST, then put in your company name after.

Don't Get Too Long Winded

The 1st reason is that Google is only going to display the first seventy characters,for the reason that if you go too long they get truncated and your visitors just won't view them. So, make those title tags shorter than seventy characters.

Should you go longer than 70 characters, then the search engines will display results with an ellipsis - "" to point out that the title tag was too long and was cut off.

So in conclusion, ensure that your title tags:

Contain your primary targeted keyword

Are at the front of the title

Make it under 70 characters

And if you do all this, you'll make your website far more search engine friendly.




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